About Us - Fuji Matcha
Our Story
Fuji Matcha was born from a simple idea:
To make authentic Japanese matcha approachable, stylish, and kind to both body and mind.
Rooted in the quiet beauty of traditional tea ceremony, our founder was inspired to reimagine matcha for modern life—sparked by the contrast between rich Japanese flavors and the diluted “matcha” found abroad.
Crafted from carefully grown tea leaves in Japan, Fuji Matcha brings the spirit of tradition into today’s rhythm—offering calm, focused energy as a mindful alternative to coffee.
We believe matcha should feel like music or fashion—natural, expressive, and part of everyday life.
Named after Mount Fuji, our brand stands for excellence, simplicity, and cultural pride.